{"id":8348,"date":"2014-09-22T15:01:34","date_gmt":"2014-09-22T19:01:34","guid":{"rendered":"http:\/\/thundercloud.net\/infoave\/new\/?p=8348"},"modified":"2014-09-22T15:01:34","modified_gmt":"2014-09-22T19:01:34","slug":"five-things-google-probably-knows-about-you","status":"publish","type":"post","link":"https:\/\/www.thundercloud.net\/infoave\/new\/five-things-google-probably-knows-about-you\/","title":{"rendered":"Five Things Google Probably Knows About You"},"content":{"rendered":"
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Five Things Google Probably Knows About You<\/h1>\n<\/blockquote>\n<\/header>\n
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The majority of us use Google. It opens up the Internet, lets us explore and learn. It helps us expand our minds. And in return, it\u2019s collected information about you.<\/p>\n

That much, we know. It\u2019s common knowledge. A phrase that has quite recently become everyday is: \u201cIf you\u2019re not paying for the product, you are<\/em> the product.\u201d It\u2019s not always true, but when it comes to Google, there\u2019s more than an element of believability.<\/p>\n

Google isn\u2019t providing all of those free services out of the goodness of its heart.<\/p>\n

Naturally, the amount Google knows about you depends on how much you throw out onto the web and how much you actually use that search engine.<\/p>\n

It\u2019s easy to be paranoid too. So what does Google actually know about you?<\/p>\n

You Are A Demographic<\/h2>\n

When it boils down to it, Google is a business and businesses need to know their customers. This means you\u2019re slotted into a demographic slot: basically, that\u2019s your gender and age.<\/p>\n

\"google<\/p>\n

Businesses build profiles of their target market; search for a publication\u2019s writer\u2019s guidelines\/media kits, for instance, and you\u2019ll likely find a document which details who a journalist should aim their piece at. Rather depressingly, demographics are ranked, so one classification is more important to aim for than others. The New Yorker <\/em><\/a>even sets out kits for print, web and tablets, and the amount of information<\/a> they know about their readers is astonishing.<\/p>\n

In the UK, The Sun<\/em><\/a> newspaper claims to reach over 6 million readers a day, 32% of whom are classed as ABC1<\/a>. This, for most, is the key demographic, encompassing upper and lower middle classes; their occupations are typically high-earning \u2013 and that\u2019s what makes them so important. Disposable income makes them perfect for prospective advertisers.<\/p>\n

That\u2019s why Google wants to know about you: to tailor adverts to your needs, to tempt you in, to make you interested in their promotions.<\/p>\n

Your Interests Are Google\u2019s Interests<\/h2>\n<\/blockquote>\n

Source: “MakeUseOf”. Please read the rest of this article here.<\/a><\/strong><\/span><\/h3>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

Five Things Google Probably Knows About You The majority of us use Google. It opens up the Internet, lets us explore and learn. It helps us expand our minds. And in return, it\u2019s collected information about you. That much, we know. It\u2019s common knowledge. A phrase that has quite recently become everyday is: \u201cIf you\u2019re not paying for\u2026 Read More »<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1462,1433,1,1670,1656],"tags":[],"_links":{"self":[{"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/posts\/8348"}],"collection":[{"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/comments?post=8348"}],"version-history":[{"count":1,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/posts\/8348\/revisions"}],"predecessor-version":[{"id":8349,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/posts\/8348\/revisions\/8349"}],"wp:attachment":[{"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/media?parent=8348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/categories?post=8348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thundercloud.net\/infoave\/new\/wp-json\/wp\/v2\/tags?post=8348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}